The Toronto Police Service is seeking assistance locating a missing boy.

Jayden La Rose, 14, was last seen on Friday, August 18, 2017, in the evening, in the Sherbourne Street and Wellesley Street East area.

He is described as 5’4”, 120 lbs., shoulder-length blonde hair, blue eyes. He was last seen wearing a black baseball cap, white Nike t-shirt, black slim-fitting jeans, black Jordan running shoes with shiny toe caps.

Police are concerned for his safety.

Anyone with information is asked to contact police at 416-808-5100, Crime Stoppers anonymously at 416-222-TIPS (8477), online at www.222tips.com, or text TOR and your message to CRIMES (274637). Download the free Crime Stoppers Mobile App on iTunes, Google Play or Blackberry App World.